COSMOTE Romania launches new postpaid portfolio, embarking on a transformation journey

Bucharest, September 19th, 2013
 
COSMOTE Romania revolutionizes the mobile telephony by introducing an innovative, simpler postpaid portfolio whose foundation relies on innovation through simplicity and unlimited communication. From now on, at COSMOTE, “unlimited” will no longer be the top, but the cornerstone of the postpaid portfolio.
 
This is a transformation journey we’re committed to and which will lead us to simplicity and quality for the customer’s delight, through efficient programs and result orientation. As any new journey starts with a fresh approach, we offer our customers a new, simpler portfolio, through which we transform the mobile telephony experience into a simple-to-understand, use and enjoy experience, based on the evidence that real value lies in simple things”, said Nikolai Beckers, CEO Romtelecom and COSMOTE Romania.
 
Real value lies in simple things.  With our new Free Portfolio we have set out to challenge a complicated  market structure and provide more value to our customers in simple mobile data centric tariffs. This makes it easy for customers to choose their personal best tariff. Starting today, our customer can  benefit from the unlimited on net and mobile data communication, as well as roll over of national minutes– starting from Free S tariff plan”, stated Mathias Hanel, Chief Commercial Officer Romania.
 
COSMOTE Romania launches today COSMOTE Free postpaid portfolio, offering unlimited Internet (speed decrease after the consumption of the recommended traffic), unlimited voice communication - on-net and towards Romtelecom fixed, unlimited on-net SMSes, and national/ international zone 1 minutes. Starting from COSMOTE Free S tariff plan, the national/international Zone 1 minutes will be rolled over for the next month. Each of the proposed tariff plans is unique in its price range, being designed for a specific consumption need and representing the best value for money proposition.
 
In combination with the new tariff plans, COSMOTE provides the best deals for smartphones from 1 Leu. In addition, the customers have the possibility to cumulate the handset subsidy when acquiring two or more rate plans, and can benefit from special offers for those who already have a handset and do not wish to benefit from the handset subsidy. Also, as a smartphone centric-operator, with this new portfolio, COSMOTE enhances the smartphone experience by including as bonus different mobile apps depending on the tariff plan.
 

Description COSMOTE
Free S
COSMOTE
Free M
COSMOTE Free L
Monthly fee (€/month, VAT incl) € 8.8 € 15 € 31
On-net minutes UNLIMITED
On-net SMS'es
Romtelecom minutes
Data traffic included
National/ international zone 1 minutes 100 250 UNLIMITED
National SMS’es - 250
Recommended traffic 100 MB 250 MB 1 GB
Included Apps RadarMe RadarMe RadarMe

Mireo Navigation
Dolce Mobile TV
Download speed for recommended traffic 21.6 Mbps 43.2 Mbps 43.2 Mbps
Download speed for additional traffic 32 kbps 64 kbps 64 kbps
 
More information on the new tariff plans is available here.

 
Moreover, for customers wanting to expand the recommended data traffic, COSMOTE Romania launches brand new extraoptions providing up to 4 GB data traffic included: 4 Connect Mobile Free options and 3 BlackBerry Free options – for our BlackBerry addicts.
 

Extraoption Monthly fee (€/month, VAT incl) Included traffic Recommended traffic
Connect Mobile Free S 4,34 € UNLIMITED 400 MB
Connect Mobile Free M 6,20 € 700 MB
Connect Mobile Free L 9,30 € 2,5 GB
Connect Mobile Free XL 11,78 € 4 GB
 
Additional details about the new Connect Mobile Free extraoptions are available here.
 

Extraoption Monthly fee (€/month, VAT incl) BlackBerry traffic Streaming traffic included Streaming Recommended traffic
BlackBerry Free S 6 € UNLIMITED
(no speed limitation)
  150 MB
BlackBerry Free M 9 € UNLIMITED 300 MB
BlackBerry Free L 14 €   500 MB
 
Further information on the new BlackBerry Free extraoptions are available here.
 
***
 
COSMOTE Romania had 6 million customers at June 30th, 2013. Launched in 2005, COSMOTE Romania achieved the fastest network development in Europe, according to the Citigroup report in June 2007. In less than 5 years, COSMOTE Romania surpassed its competitors in terms of national network coverage. Today, COSMOTE Romania offers seamless communication to more than 99% of the population and 90% of the territory. COSMOTE Romania is a subsidiary of COSMOTE Group, the operator with the strongest presence in SE Europe with approximately 15.6 million customers in Greece, Albania and Romania. For more information, visit www.cosmote.ro.

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